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#IceDrivingUSA 

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Get ready for an adrenaline-packed ice driving adventure in Eagle River, Wisconsin, this February 2025! We’re thrilled to offer two exciting programs.

Ice Driving USA is a blast!

One-Day Program

Experience a full day of heart-pounding ice driving with pro​instructors! Master drifting, tackle slalom courses, and enjoy miles of exhilarating fun.

Price: $1,919

Ice Driving USA is a blast!

Two-Day Program

This program gives you more seat time than you can imagine! Experience everything from the One-Day Program, along with tailored in-car training, competitive challenges, and so much more.

Price: $3,199

Ice Driving USA offers a world-class ice driving experience, it's the only one of its kind in the United States!

Hit the ice in Subaru WRXs of the latest model fitted with special ice driving tires from Sweden in a breathtaking winter wonderland! Spots are limited - sign up now to secure your unforgettable driving experience!

SUBARU WRX 2025
SUBARU WRX 2025

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location

Location: Eagle River, Wisconsin

Dollar Lake, home of Ice Driving USA

Eagle River, Wisconsin, the “Snowmobile Capital of the World” is the base for Ice Driving USA.

For your convenience, there are two nearby airports: Rhinelander Airport (RHI), just 30 minutes away, and Wausau Airport (CWA), about 1 hour and 40 minutes from Eagle River.

If you’re looking to extend your stay, Eagle River offers a variety of unique activities, including ice fishing on its stunning lakes, cross-country skiing, and, of course, exhilarating snowmobile adventures. For more information and to book additional activities, reach out to our coordinator, Linnea Sandell, at linnea@flatoutsweden.com.

Explore our recommended accommodation at Chanticleer Inn >>

Get to Know Us

The founder of Ice Driving USA is former professional rally driver Patrik Sandell, who brings a wealth of experience from his successful career in motorsport. Sandell, known for his impressive skills and outstanding results from all over the world, has teamed up with his dedicated team at FlatOut Sweden and DirtFish Rally School to create a unique ice driving experience. This initiative is further supported by local entrepreneurs Rob Hicks and Jordan Banda, both based in Eagle River, who bring their expertise and local knowledge to the project. Together, this collaboration combines international motorsport experience with a strong local presence, ensuring a high-quality and authentic adventure for participants.

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